Expert Nonprofit Consulting



Growth Advisors to Successful Associations for Over Twenty Years

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  • About Icon
    About Us

Our definition of success is explosive growth for our clients.

We are association experts, thought partners, and original thinkers. We help our clients make confident decisions that get tangible results.

We invest in our client relationships. Clients say we are down-to-earth and collaborative and that we listen. That we are easy to work with, expert, and likable. They trust us.

Which is one reason our client relationships last for years and sometimes decades. Our first client is still our client — twenty-two years later.

  • Target
    Our Mission

To Help Associations Grow Membership And Revenue

  • Vision
    Our Vision

A World Where All Associations Grow, Thrive, And Excel At Serving Their Mission

Nonprofit Consulting Experience

Unparalleled Association Experience

Ten of the world’s twenty largest associations trust Sequence

 We work with growth-focused professional and trade associations of all sizes, including many of the largest and most successful membership organizations.

We serve clients worldwide, including Japan, Taiwan, Australia, Hong Kong, Singapore, and Brazil.

Global 500 companies also seek us out for our expertise.

proven process for association growth

Our Four Steps to Association Growth

We have honed and tested our process with dozens of successful associations to consistently deliver great results.

Our work is highly data-driven. Our customized and highly specialized techniques uncover unexpected insights that fuel great strategy.

A proprietary, collaborative, workshop-based process that delivers powerful value propositions and membership models quickly and with complete buy-in.

Skillful socialization across your organization and marketing strategies based on best practices from the most successful associations.

Detailed, practical plans to execute your growth strategy efficiently, effectively, and with the expectation of success.


Nonprofit Consulting Services To Grow Revenue & Membership

Nonprofit Consulting Services

Research and Data Insights

Powerful, data-driven insights unlock new opportunities for growth.

Research and Data Insights

  • Qualitative and Quantitative Research
  • Advanced Data Analytics
  • Market Sizing
  • Competitive Intelligence
  • Cost-to-Serve Analysis
  • Benchmarks and Best Practices

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Growth Strategy

Innovative strategies designed for explosive growth.

Membership Strategy

  • Organizational Membership Models
  • Membership Model Innovation
  • Member Dues Optimization
  • Membership Maturity Model℠
  • Non-Dues Revenue Growth
  • Right-to-Win Value Proposition℠
  • Member Value Scorecard℠

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Membership Growth Marketing

Award-winning marketing that delivers best-in-class results.

Growth Marketing

  • New Member Acquisition
  • Engagement and Retention
  • Value-Based Segmentation
  • Renewal and Winback
  • Young Professional Member Growth
  • Student Retention
  • Proof Points℠ Messaging

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Our Client Promise

What You Can Expect From Us

We have worked almost exclusively with associations for the last twenty years, including some of the largest organizations in the world. Each of them had unique growth challenges, and we helped all of them succeed.

Global 500 companies have also sought us out for our membership, recruitment, and retention expertise. No other nonprofit consulting firm can bring that kind of experience to a relationship with you.

Our clients tell us that one of the things they value most is our ability to be their thought partner. To understand their challenges and create space for them to think and create.

We personally invest in our clients and their success. Our clients say so themselves.

That is why some of our relationships go back more than two decades, as we continue to help our clients succeed throughout their careers.

Every client is different and wants the exact right solution for them. That is what we deliver.

Clients tell us our nonprofit consulting services are innovative, creative, and original and that we help them find the perfect path through even the most daunting problems.

We have mastered best practices and benchmarks. Our real value is making them work for you.

Our work stands apart for its clear thinking and confident direction. Clients hire us to cut through complexity. They need practical solutions that are easy to understand and that they can execute. 

Our clients get full buy-in on our nonprofit consulting recommendations and execute them confidently.

We don’t just deliver presentations –what some clients call “shelfware.” Instead, we help our clients achieve tangible and measurable results, working within their unique culture and with their existing resources. 

Our measure of success is that our clients implement our recommendations and that those recommendations get results.  

Clients tell us they use our work to deliver excellent results for years to come. 

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Our Nonprofit Consulting Experts

We left our careers as senior partners in a Big Strategy firm to bring better consulting to membership organizations. We believe associations change the world, and by making them better, we make the world a better place. We launched Sequence in 2001,  focused exclusively on associations and nonprofit consulting services. 

We have never looked back.

We believe in the work nonprofits do, so we both serve as Board and Committee Chairs for several nonprofit organizations.

Our vision is a world where all associations grow, thrive, and excel at serving their missions.

Chris Nonprofit Consulting


Chris was a high-level strategy, technology, and marketing consultant to Global 1000 companies in our former lives. For over a decade, he helped clients like Microsoft, Novell, American Airlines, and many others worldwide innovate and grow. Linkedin Icon Nonprofit Consulting View Linkedin Profile

Lisa Nonprofit Consulting


Lisa was a senior executive, working with CEOs and Boards on growth strategy, organizational change, and corporate development. She worked on over forty mergers and acquisitions and helped grow a mid-size private firm into a publicly-traded company with 10,000 employees in thirty countries. View Linkedin Profile


Are We The Right Nonprofit Consultants For You?

Good Fit Nonprofit Consulting

We are right for you if:

Your goal is impactful change

You Seek innovative Solutions Customized For You

You want To Collaborate With A thought partner

You need strategic thinkers that see the Big picture

You want to be a change agent

We might not be right you if:

Your Goal is incremental change

You Seek off-the-shelf solutions

you want a vendor to execute your Plan

You need Task-Oriented Tacticians

You Are Averse To Change

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How We Work With You

We customize every project for you. We listen, hear you, recommend a solution, and then give you choices. We help you design the exact right project for you and size it for the budget you want to spend. 

We believe great work comes from close collaboration and genuine relationships. We don’t respond to RFPs. We bring value to our sales process by helping you frame your problem differently and offering solutions you have not thought of. We develop your proposal together and guide you to the best solution. 

When we agree to work together, we commit — to our partnership and your results–and you will feel it. Our style is open and highly collaborative. We will lead the way but work together with your team so the solution is right and you own it when the work is done. 

We work to give you the most value possible and make the best use of your time. We do that by being flexible and responsive to your needs and owning the work 100%. We do everything, so every hour you give us is time well spent. 

Our job is to give you a solution and help you sell it. We succeed when you succeed. We are always willing to have the meetings and conversations you need to bring your organization along and get your leadership on board. 

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Client Case Studies