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Category: Member Retention

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Association Insights: Videos and Podcasts

4 Ways Association Events Can Boost Member Retention

March 21, 2025 No Comments

Author: Daria Knupp It’s no secret that keeping existing members engaged is more cost-effective than constantly acquiring new ones. One of the most powerful ways

Member Renewal Best Practices

Member Renewal Best Practices: Insights from Industry Leaders

December 5, 2023 No Comments

Discover key member renewal best practices from top organizations. Enhance retention strategies with insights on auto-renew, timing, and value propositions.

Decoding Member Non-Renewal: Unraveling the Mystery

The Real Reason Members Don’t Renew: They Don’t Know What You Do

March 20, 2022 No Comments

Discover why members don’t renew: a lack of perceived value. Learn how communicating your organization’s impact can boost member retention.

Win Back Lapsed Members: A Guide to Success.

How to Engage Lapsed Members and Why You Should

August 31, 2023 No Comments

Discover why members leave associations and how to creatively win them back for the long term, boosting engagement and retention rates.

Client Testimonials

What Our Clients Are Saying

“If your organization needs a strategic roadmap and to change your perspective, I would give them an A++. Their approach to working with clients is one others should emulate.”

Tim Licitra
Executive Director, IEEE Power & Energy Society

“Our membership doubled in the last three years. Sequence helped us lean into our purpose, restructure our model, and reframe our value proposition to deliver what our members needed most.”

Margaret Mueller, PhD
CEO, Executives Club of Chicago

“Working with Sequence, our organization grew ten times over, we entered entirely new industries and expanded our industry consortia by five times. All within three years.”

David Schutt, Ph.D.
CEO, SAE International

“Our results with Sequence Consulting were phenomenal. It was massively successful. They have great experience they deliver a lot of value.”

Ian King
Chief Strategy Officer, American Psychological Association

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