Discover the power of associations—the unsung heroes shaping our daily lives. See how their influence makes modern society possible.
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Sequence Consulting
We Help Associations Grow Faster
For over 25 years, we’ve helped associations grow faster with data-driven strategies that accelerate membership, revenue, and impact—where associations need it most.
We help associations grow faster — more members, more revenue, more impact—in ways most associations overlook. With deep industry expertise and a tailored approach, we help associations uncover the opportunities they overlook and put them to work so growth comes faster and lasts longer.
When strategy is done right, growth always follows.
Why Leading Associations Trust Us
Associations turn to us because we understand their world. We don’t just offer advice—we bring specialized knowledge and proven approaches that drive real progress.
Ensuring Your Team’s Success—Long After Our Work Is Done
True transformation comes from within. That’s why we equip your team with the tools, frameworks, and knowledge they need to drive growth long after our work together.
We help build your capabilities, so your team can sustain success for years to come.
Your growth starts with a conversation. Let’s begin.
Watch our story to see how we bring Big Strategy thinking to membership organizations to help them achieve results they once thought impossible.
Discover the power of associations—the unsung heroes shaping our daily lives. See how their influence makes modern society possible.
Discover the power of associations—the unsung heroes shaping our daily lives. See how their influence makes modern society possible.
Discover the power of associations—the unsung heroes shaping our daily lives. See how their influence makes modern society possible.
Discover the power of associations—the unsung heroes shaping our daily lives. See how their influence makes modern society possible.
Membership is shifting, revenue models are under pressure, and digital tools aren’t delivering like they used to. But the smartest association leaders aren’t waiting for stability—they’re adapting fast. In our new whitepaper, we break down the key trends shaping associations in 2025, backed by the best industry data available. You’ll find six strategic moves that can help your organization stay relevant, grow smarter, and deliver real value in a changing landscape.
Author: Lomesh Shah When it comes to growing your association’s membership base, the first thing you should consider is your offerings. After …
Real Growth. Real Results. See What’s Possible.
“It’s been a dramatic impact. Transformative. Our rate of growth last year tripled. We could never have done it without Sequence.”
“Working with Sequence, our organization grew ten times over, we entered entirely new industries and expanded our industry consortia by five times. All within three years.”
“Our membership doubled in the last three years. Sequence helped us lean into our purpose, restructure our model, and reframe our value proposition to deliver what our members needed most.”
The Thought Partners Associations Rely On
Chris Vaughan, PhD is a former Big Strategy consultant with deep expertise in strategy and marketing for association growth. As co-founder of Sequence Consulting, he has helped leading associations transform membership models, boost revenue, and drive long-term success through strategic innovation.
Lisa Vaughan is a strategic growth expert and co-founder of Sequence Consulting, specializing in helping associations overcome complex challenges and unlock new opportunities. A former Strategy consultant, she develops sustainable membership and revenue strategies that drive real, measurable impact.
At Sequence, we have one mission: to help associations grow membership and revenue
Specializing in association growth—And Nothing Else
We work exclusively with membership organizations, helping them navigate change, strengthen their value proposition, and drive sustainable growth.
We understand the unique challenges associations face—whether it’s engaging members, diversifying revenue, or adapting to shifting market dynamics.
Our insights and strategies work because we know what makes associations successful.
Fresh InsightS. Proven Strategies.
We don’t believe in one-size-fits-all solutions. As your trusted thought partners, we work alongside your team to uncover new opportunities, solve complex challenges, and build solutions that drive measurable results.
Our approach blends fresh, outside-the-box thinking with data-driven insights and industry best practices—ensuring your association thrives today and has a strong foundation for long-term growth.
The right strategy can change everything. Let’s get to work.
We help associations break through barriers, attract more members, and create lasting value. Our proven strategies don’t just boost numbers—they build stronger communities, increase retention, and unlock new revenue streams. See how we can help your association grow and thrive
Smart Growth Strategies You Can Start Using Today
