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WE HELP ASSOCIATIONS AND
Association Insights
The Secrets to Growth
for Associations and Non-Profits
We are marketing consultants and strategic planning consultants focused on nonprofit consulting. We’ve learned the secrets to what makes the very best associations successful. Here are just a few of them.
It’s been a dramatic impact. Transformative. Our rate of growth last year doubled. They’ve been critical to us in achieving what we have in two years.We could never have done it without Sequence.
OUR PROVEN PROCESS
How We Achieve Growth
“Ah Ha!” Insights
Critical things you have to know about your members, your market, and your competition.
Your Strategic Options
Scenarios that spell out your choices and reveal the best path forward.
A Roadmap Your People Will Follow
A step-by-step guide created collaboratively, socializing change and building consensus.
Expert Navigation to Your Goal
Skilled execution that gets things done and gets the results you want.
Working with Sequence our organization grew 10x, we expanded our consortia 5x and entered entirely new and emerging industries within three years.
RESULTS
Impressive Growth Results for Our Clients
We have helped our clients accelerate member growth, open unexpected new opportunities, and launch new business ventures that succeeded. Read more about our client stories here:
Innovation
Grow a New Organization 10x
Reading Time: 2 minutes SAE International makes its mission to serve the entire industry, automotive, aerospace, and off-road. They sought to make a much larger impact on the industry as a whole than they did as a membership organization.
Membership Strategy
Membership Marketing That Doubled the Member Growth Rate
Reading Time: 2 minutes Growth was flat. Young physicians were not joining. AMA spent more and more on marketing with less and less to show for it. Many physicians viewed them unfavorably. Start-up competitors were making serious inroads.
Marketing Strategy
From Zero to $47 Million in New Revenue
Reading Time: 2 minutes AARP had looked for new revenue sources without real success. How could they use all of their unique assets to do something the market really needed? What is the right model for that? How can we make it successful?
We launched an agency out of nothing and grew it from $300 thousand year one to $47 million in year three. We would never have been able to do that without Sequence.
ABOUT
Hi! We’re Chris and Lisa Vaughan
We deliver top-tier consulting results in a more personal and approachable way.
Former Partners in one of the fastest-growing global consulting firms, our passion is helping leaders in associations, membership organizations, and nonprofits drive innovation and growth.