We have all had to pivot in unexpected directions during the COVID crisis. Perhaps no one more than educators. Our education system has been built on a face-to-face paradigm that…
Intentional choices can be hard in the best of times. What’s necessary as opposed to nice? How do we choose between things that are all necessary when we can’t have…
Social distancing during the COVID-19 pandemic has literally pushed us apart. We have never been so physically distant. Does that mean we must be disconnected? Or does it mean we…
COVID-19 has landed heavier on no one other than our physicians and other health care professionals. Our health care system has had to pivot in innumerable ways and at incredible…
The COVID-19 pandemic, along with all the havoc it has wrought, has led some organizations to make enormous pivots in how they do things, often in ways and at a…
There is a saying called Parkinson’s Law: “Work expands to consume the available resources.” Which is to say all of your team will always be busy and all of your…
Eighty percent of executives say creating an “outside in” culture is a high priority for the future. Outside is where the good stuff happens. Buyers buy. Inventors invent. Competitors compete….
If you had it to do all over again, what would you change? It sounds like the ultimate idle question. Because you can’t turn back the clock, right? But what…
A marketing leader once told me: “More is more.” As in, more prospects, more offers, more communications. More stuff. Maybe true, if resources are unlimited. But resources are always limited….
Ask association members why they don’t renew and two in three will say lack of value for the price. Half of them also say lack of engagement or “I forgot”,…